At the end of 2010, the once legendary Emil Frey Racing team decided to give itself a new leace of life. The team's aim of reviving is to take over from where the old team left off by emulating Walter Frey's triumphs during the 1960s and 1970s. One of the key objectives of the Swiss racing team will be to successfully reintroduce Jaguar to GT racing with the XK model. The Emil Frey Racing team is resourced from within the wider Emil Frey Group. Managers, mechanics and support staff work alongside experienced motorsport professionals in order to deliver the best results.